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Watermelon Cleansing Balm

Melt away the day—makeup and all! This cleansing balm dissolves impurities for fresh, glowing skin.

$19.99 NZD
$19.99 NZD
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Tax included. Shipping calculated at checkout.

  • Natural & Fruit
    Formulated


  • No
    Nastiness


  • Made in
    New Zealand


  • Cruelty-Free
    & Vegan

WHAT IS IT? -

A fruity, skin-loving cleansing balm that gently melts away makeup, dirt, and impurities while hydrating and balancing your skin. Perfect for face, lips, and eyes.

WHAT DOES IT DO?

  • Makeup Melting Power: Gently dissolves makeup, dirt, and impurities from face, lips, and eyes for a fresh, clean canvas.
  • Hydrating Care: Glycerin locks in moisture, keeping skin soft, smooth, and plump after cleansing.
  • Pore-Refreshing Purity: Kaolin draws out excess oil and impurities without over-drying, leaving skin balanced and refreshed.
  • Glowing Finish: Removes grime while boosting your natural radiance, leaving skin soft, glowing, and ready to shine.

GOOD TO KNOW

  • Dermatologically & Clinically Tested


  • Paraben &
    Sulfate Free


  • SLS &
    SLES Free


WHO IS IT FOR?
  • Dry Skin
  • Sensitive Skin
  • Oily Skin
  • Acne Prone Skin
  • Normal Skin
  • Teen Skin
  • Mature Skin
  • Combination Skin
INGREDIENTS +

Glycerin:Hydrates while you cleanse.
Kaolin: Detoxifies pores and removes excess oil.

Glycerin, Kaolin, Stearic Acid, Sodium Cocoyl Isethionate, Cocos Nucifera (Coconut) Oil, Sodium Benzoate, Morus Alba Root Extract, Fragaria Ananassa (Strawberry) Seed Oil, Fragrance (Parfum), Mica, Titanium Dioxide, Iron Oxides.

HOW & WHEN TO USE +

  • Scoop & Apply: Take a small amount of balm and gently massage onto damp skin in circular motions.
  • Face, Lips & Eyes: Use on all areas to dissolve makeup, dirt, and impurities effectively.
  • Rinse & Reveal: Rinse thoroughly with warm water to reveal soft, clean, and glowing skin.
  • As a Cleansing Balm: Scoop, lather, and massage onto damp skin in circular motions. Rinse well.
  • As a Detox Mask: Apply a thin layer to clean, dry skin. Leave on for 5–10 minutes, then rinse thoroughly.

STEP 1:
Cleanse

STEP 2:
Exfoliate

STEP 3:
Toner

STEP 4:
Serum

STEP 5:
Moisturiser

STEP 6:
Face Oil

FAQ +

  • Can I use this cleanser daily? Yes! The Watermelon Cleansing Balm is gentle enough for daily use, morning and night, to remove makeup and impurities without over-drying your skin.
  • Is this cleanser suitable for all skin types? Absolutely! Its formula is designed to be effective yet gentle, making it suitable for all skin types.
  • Will this cleanser dry out my skin? No! With hydrating Glycerin and gentle Kaolin, this balm cleanses without stripping natural moisture, leaving skin soft and nourished.
  • How does Glycerin benefit my skin in this cleanser? Glycerin attracts and locks in moisture, helping to keep your skin hydrated, smooth, and plump after each cleanse.
  • What is the pH? The pH of the product is between 4.0 and 6.0, which is around the optimal pH balanced range for healthy skin
  • Where are your products made? All our products are lovingly made in New Zealand from natural derived ingredients
  • Does this product contain fragrance? Yes, we want to ensure we give our customers the full sensory experience when using our products. Rest assured we use less than 0.5% of fragrance in our formulation


See It In Action

1 5

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Customer Reviews

Based on 14 reviews
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S
Shradha M. (New Zealand)
LITERALLY melted my makeup off😍

I absolutely loved using this cleansing balm! It was super easy to apply and melted my makeup off effortlessly, even my black eyeliner, which usually takes a lot to remove. I really liked that it didn’t sting or foam up around my eyes, making it gentle yet effective. After rinsing, my skin felt clean, soft, and hydrated, not tight or stripped. It’s definitely become a new staple in my skincare routine for removing makeup while keeping my skin balanced and glowing.

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Angelica k. (New Zealand)
Best makeup melt found

Omg guys I’m not lying this is honestly my favorite product from now on. I had a fully heavy layer of makeup and after using Frula’s makeup melt my makeup didn’t just came off but left my skin glowy and when they say it’s watermelon they mean it. Smells so damn good I’m in love 😍😍😍

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Sherry E. (New Zealand)
Love love love!

I’m am totally converted to being a cleansing balm girly! No weird film feeling on your skin after rinsing, just fresh feeling skin. The watermelon scent is a big win for me, it literally smells like candy. Highly recommend!

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Adeline (New Zealand)
Fresh, Glowy & So Refreshing! 🌸🍉

I absolutely love the Frula Beauty Watermelon Cleansing Balm! It melts away all my makeup so easily, even stubborn mascara, and leaves my skin feeling super soft and refreshed. The watermelon scent is so light and fresh and it honestly makes cleansing feel like a little spa moment. My skin always feels clean but never dry, just perfectly glowy. This balm has become a must-have in my skincare routine! 💕

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Ashleigh (New Zealand)
Smells so good I wanna eat it 🍉💦

This product feels like a mini facial at home - melts away all your makeup with ease and leaves your skin feeling hydrated and soft 10/10

A
Amber B. (New Zealand)
WOW!!!!

This makeup melt cleansing balm is the goat and has become a big part of my night skincare routine to easily remove makeup that I have been wearing all day. It removes makeup so effortlessly. It's like spreading butter or dessert on my face, then it melting every product on my face away. My skin is absolutely glowing, feels refreshed and my skin is able to breathe freely. I highly recommend this product!!!

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Gemma (New Zealand)
Fabulous!

Freakin love this stuff, and absolutely can't get over how good it smells! Removes my makeup super easily without leaving any kind of greasy residue.

L
Lexi
Amazing and Gentle

This watermelon cleansing balm is so great! I have a sensitive skin and it didn’t irritate my skin at all. Usually I wash my face twice with a facial wash to completely remove the makeup but with just this balm I just need to rinse it with warm water and there’s no makeup left when I wiped it with a white towel. I feel so fresh after using it, even the it smells like watermelon (which makes it more refreshing) it is so gentle in my skin.

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Asmita s. (New Zealand)
Cleansing Balm

I’ve been using this cleansing balm and I’m honestly impressed! It melts away all my makeup and sunscreen so effortlessly, even the waterproof ones, without needing to rub too hard. The texture feels super smooth and buttery, and once it emulsifies with water, it leaves my skin feeling clean, soft, and nourished — never dry or tight. I also love that it has a gentle formula that doesn’t irritate my skin or eyes. Definitely a game-changer in my skincare routine! 🌸💆🏻‍♀️

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Galilee L. (New Zealand)
Absolutely in LOVE!

The fact that this is a hybrid product and can be used as a cleanser/face mask is so cool to me!
I only need to use a little product in order for it to easily remove my makeup, and after one wash, I am good to go.
Also it is watermelon scented so it smells delish!

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